About Course
Course Objectives
This course is designed to provide a hands-on, comprehensive overview of using Generative Artificial Intelligence (AI) for various aspects of digital content creation.Course Description
• Introduction to Generative Artificial Intelligence (AI)• AI tools for creative content creation and curation
• Enhancing Visual Communication with AI
• Creating and Implementing AI Avatars
• Exploring AI voice and transcription technologies
• AI in video production and editing
• Ethical considerations and strategy formulation
Additional Course Information
WHY TAKE THIS COURSE?
Learn more about this programme and how it benefits you—whether you’re a communications professional or someone looking to leverage Gen AI for creative content.
Generative AI for Marketing & Public Relations Professionals
Generative AI is transforming corporate communications, enhancing efficiency through automated content creation and ensuring consistent quality of new media. Its ability to personalize content and creatively engage audiences, along with analyzing trends for adaptive strategies, makes it a powerful tool. Its role in creating innovative visual content in an increasing digitized society establishes it as a vital asset in contemporary corporate communication.
How AI is used in communications work
Explore Key Learnings in This Course
AI for Corporate Communications
AI is revolutionizing the way companies engage with stakeholders, streamline communication, and enhance brand management. Discover how to leverage AI tools to optimize messaging, improve efficiency, and drive impactful corporate communications and more.
Course Structure
TPG course reference No.
TGS-2024043287
Financial matters
Course fees payable (incl. GST & excl. supplementary fee)
| Description | Generative Artificial Intelligence (AI) for Marketing & Public Relations Professionals | Total course fee |
|---|---|---|
| Full Course fee | $1,744.00 | $1,744.00 |
| Enhanced Training Support for SMEs for Singapore Citizen | $203.20 | $203.20 |
| Enhanced Training Support for SMEs - SPR & LTVP+ | $203.20 | $203.20 |
| SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizen aged 40 and above | $203.20 | $203.20 |
| SkillsFuture Baseline Funding for Singapore Citizen Aged Below 40 | $523.20 | $523.20 |
| SkillsFuture Baseline Funding for SPR/LTVP+ | $523.20 | $523.20 |
GST rate
Payment option
Allowed payment by
Post-Secondary Education Account (Adhoc withdrawal form);
SkillsFuture Credits (SFC);
Credit card (e-payment);
Debit card (e-payment);
PayNow (e-payment).
Refund and withdrawal policy
- Please note that a 100% refund will be available if the withdrawal request is submitted more than or equal to 14 days before the course start date.
- Please note that a 50% refund will be available if the withdrawal request is submitted less than 14 days before the course start date.
- Please note that no refund will be available if the withdrawal request is submitted on or after the course start date.
Testimonials