Course Information
The Diploma in Digital Communication programme is designed to equip adult learners of all ages with the knowledge and skills in content creation and media design to pivot towards the Media, Retail, Design and Infocomm Technology sectors.
The course trains participants for entry-level to junior positions across the spectrum of digital communication, including but not limited to areas such as digital branding, social media marketing, search engine marketing, content creation and design, content marketing, digital advertising, and data analytics and reporting.
This course is suited to any individual who has not received any formal training in digital media and wishes to upskill and build their competencies in this field.
This diploma is the first to be offered in a compressed format whereby participants can complete all 15 modules within just 1.5 years instead of the regular 2.5 years.
Learning Outcomes
Upon successful completion of the course, participants will:
- Be equipped with the fundamentals and competencies in the creative, critical, analytical and technical skill set in digital communication;
- Understand the importance of digital branding and communication design and client/stakeholder’s relationship in a competitive and cluttered business environment; and
- Acquire the knowledge and skill set to develop, execute and measure compelling digital communication strategies using an integrated approach that creates synergies across platforms.
Course
Schedule
Course Date: TBC
Application Period: TBC, Register Interest Now for Apr 2025 Intake
Class Day(s): Tue, Thu (1900 – 2200), Sat (0900 – 1800)
Delivery Mode: Classroom, Synchronous eLearning, Asynchronous eLearning
Venue: Ngee Ann Polytechnic/Online
Please note that each module will last for 4 weeks and will run consecutively:-
2 Weeknight classes per week at 3 hrs each → 24 hrs (6 hrs x 4 weeks)
Sat class (alternate weeks) → 16 hrs (8 hrs x 2 weeks)
Online Asynchronous (self-directed) → 20 hrs (5 hrs x 4 weeks)
Total hours → 60 hrs per module x 15 modules = 900 hrs
Total no. of weeks per module → 4 weeks
Ngee Ann Polytechnic reserves the right to reschedule/cancel any programme, modify the fees and amend information without prior notice.
Lesson Plan
Trainer's Profile
Christina Jimenez holds a Master of Education Degree from the University of Melbourne as well as a Master of Mass Communication Degree from Nanyang Technological University.
Her areas of expertise are in Marketing, Copywriting, Brand Storytelling, Creative Conceptualisation, Advertising, Public Relations, Learning and Development and Mass Communication.
Prior to teaching, Christina worked in advertising agencies McCann Worldwide and JWT, where she created campaigns for brands under Jollibee, Coca-Cola, and Unilever.
Currently, Christina is a Senior Education Specialist in the School of Film & Media Studies at Ngee Ann Polytechnic. She is also the Course Lead for the Part-time Diploma in Digital Communication at NP's CET Academy. She is passionate about using educational technologies in her teaching and learning practices and she strives to equip fellow educators with the skills and knowledge to use these technologies confidently and effectively.
Jeffrey specialises in 2D/3D motion graphics, compositing, augmented reality/virtual reality, virtual production, and Generative AI. A seasoned Digital Media trainer, he offers extensive knowledge and expertise in graphic design, video editing, animation, and related disciplines with the integration of various AI tools.
Jeffrey's expertise in the latest industry-standard software and technologies, driven by a passion for quality and a dedication to staying informed about industry trends - including the latest AI-powered tools - ensures he is able to equip learners with the insights and creative skills essential for success in a swiftly changing digital landscape.
Mike Wee is an experienced IT professional with over 20 years of expertise in deploying, supporting, and teaching enterprise systems. Throughout his career, he has worked with leading global companies such as BMW, Mercedes-Benz, and HP, leveraging his knowledge in enterprise computing to drive significant technological advancements and operational efficiencies.
Mike's key domain areas encompass a wide range of critical IT functions, including Enterprise Computing, Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), Analytics, Data Visualisation, Machine Learning, SAP, Salesforce, PowerBI, Tableau, and Python. His multifaceted skill set enables him to provide comprehensive solutions that meet the complex needs of modern businesses.
Educationally, Mike Wee holds a Master’s Degree in Business Administration (MBA) from Nanyang Business School, Nanyang Technological University (NTU), and a Master of Education (MEd) from the University of Adelaide. He also possesses a Bachelor’s Degree (Honors) in Mechanical Engineering from NTU. Complementing his academic achievements, Mike is certified in Advanced Certificate in Training and Assessment (ACTA) and is a certified Scrum Master, underscoring his commitment to continuous professional development and excellence in project management.
Mike's extensive experience and diverse skill set make him an asset in the IT field. His proficiency in cutting-edge technologies and enterprise systems has enabled numerous organisations to achieve their strategic goals through effective IT solutions and innovative approaches. Whether it's through enhancing operational capabilities or teaching the next generation of IT professionals, Mike consistently demonstrates a passion for technology and a dedication to excellence.
Melvin Tan is a seasoned educator with over 23 years of experience at Ngee Ann Polytechnic's School of InfoComm Technology. He currently leads the Diploma in Immersive Media, where he imparts cutting-edge knowledge in web technologies, gamification, and digital media. Melvin holds a Master of Technology (Software Engineering) from the Institute of Systems Science at the National University of Singapore, as well as an Honours Bachelor’s Degree in Electronic & Electrical Engineering from the University of Glasgow, UK.
Melvin’s professional journey spans roles at prominent companies such as Creative Technology, Development Bank of Singapore, and Dresdner Management Consulting (the consulting arm of Dresdner Bank AG). His areas of expertise include software development, web technologies, and interactive media, providing him with a well-rounded foundation in both academic and industry settings.
In addition to his teaching duties, Melvin represents Ngee Ann Polytechnic and Singapore as an expert in Web Technologies for the WorldSkills Competition, where he trains and mentors students to compete at the international level. He is passionate about nurturing the next generation of tech talents.
Melvin is also actively involved in the Singapore Computer Society, serving as the Honorary Treasurer of the Digital Media Chapter. In this role, he is committed to advancing the digital media sector and contributing to the growth of Singapore's tech landscape.
At Ngee Ann Polytechnic, Melvin teaches a diverse range of modules, including Gamification Concepts, Web Design & Development, Digital Photography, and Games Design & Development. Outside of academia, he engages in consultancy work, collaborating with industry leaders such as Canon to develop innovative web applications.
Certification
Certification
You are required to complete 5 modular certificates within a 3-year validity period to be awarded the Diploma qualification.
Entry Requirements
The following GCE ‘O’ Level grades and with at least 1 year of relevant work experience:
- English Language (Grade 1-6)
- Mathematics (Grade 1-6)
- One other subject (Grade 1-6)
Or NITEC with GPA ≥ 3.5
Or GPA ≥3.0 and at least 1 year of relevant work experience; or
Or Higher NITEC with GPA of ≥ 2.0
Or GPA ≥ 1.5 and at least 1 year relevant work experience; or
Or NITEC in Technology or Services with GPA ≥ 3.5 and at least 1 year relevant work experience
Or Higher NITEC in Technology or Services with GPA ≥ 2.0 and at least 1 year relevant work experience
Or Relevant WSQ Diploma qualifications (or higher) and Level 6 WSQ Workplace Literacy SOA and Workplace Numeracy SOA and 1 year relevant work experience
Or applicants with at least 2 years of relevant working experience may apply for the course
Recognition of Prior Learning (RPL)
Applicants who do not meet the entry requirements may be considered for admission to the course based on supporting evidence of competency readiness. Suitable applicants who are shortlisted may have to go through an interview and/or entrance test. The Polytechnic reserves the right to shortlist and admit applicants.
Course Fees
Funding period for this course is from 1 Oct 2021 to 31 Dec 2024.
SkillsFuture Credit
All Singaporeans aged 25 and above can use their $500 SkillsFuture Credit from the government to pay for a wide range of approved skills-related courses. Visit the SkillsFuture Credit website to choose from the courses available on the Training Exchange course directory.
GST Increment in 2024
Please note that the GST rate will be revised to 9% with effect from 1 Jan 2024, as such any payable course fees will be subjected to the new GST rate adjustments in 2024. Please refer to our STEP portal for the updated fees. (Click on STEP)
Note:
- The fees below are determined based on prevailing funding policies and subject to review and revision.
Ngee Ann Polytechnic reserves the right to reschedule/cancel any programme, modify the fees and amend information without prior notice.
| Applicants / Eligibility | Fees |
|---|---|
| Full Course fee | $18835.20 |
| PR Sponsored by SME | $1961.30 |
| Singapore Citizen Sponsored by SME | $1961.30 |
| Singapore Citizen Aged 40 & Above | $1961.30 |
| Singapore Citizen Aged Below 40 | $2825.30 |
| Singapore PR | $7534.10 |
| Long-Term Visit Pass Plus | $18835.20 |