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[NP-WEC-S] WeChat Marketing for Business (Synchronous e-learning)

Offered by School of Film & Media Studies

Certifiable Courses

About Course
Course Schedule
Course Structure
Financial Matters
Register Interest
Area of interest
Marketing, Business

About Course

Course Objectives

Get a crash course on how to leverage WeChat as part of your marketing efforts in China. You will get the latest updates on China’s digital landscape, and learn how to formulate marketing strategies unique to the Chinese market.

You will learn how to optimise the use of the WeChat platform, and how to create engaging content and promote them on your WeChat account for your business.

Course Description

Module 1: Latest update on China digital landscape
Module 2: How to formulate marketing strategy for China
Module 3: Social media overview
Module 4: WeChat features and why should use it
Module 5: How to register WeChat account and use the dashboard
Module 6: How to use WeChat for CRM and content marketing
Module 7: How to promote WeChat account and business
Module 8: Case studies

Course 
Schedule

Duration: 1 day
Time: 9am to 6pm
Delivery Mode: Synchronous e-Learning
Venue: Live Online

Schedule may subject to changes. Detailed timetable will only be release upon enrolment and nearer to course commencement date.

Course Structure

TPG course reference No.

TGS-2020504488

WeChat Marketing for Business (Synchronous e-learning)
WeChat Marketing for Business (Synchronous e-learning) (NP-WEC-S)
If you’re looking to break into the Chinese market and engage with customers on social media, WeChat is your best way in. Marketing your business via WeChat allows you to potentially tap into its massive population of users being the largest social network in China with over one billion daily active users.

Financial matters

Course fees payable (incl. GST & excl. supplementary fee)

Description WeChat Marketing for Business (Synchronous e-learning) Total course fee
Full Course fee $337.90 $337.90
Enhanced Training Support for SMEs for Singapore Citizen $39.37 $39.37
Enhanced Training Support for SMEs - SPR & LTVP+ $39.37 $39.37
SkillsFuture Mid-Career Enhanced Subsidy for Singapore Citizen aged 40 and above $39.37 $39.37
SkillsFuture Baseline Funding for Singapore Citizen Aged Below 40 $101.37 $101.37
SkillsFuture Baseline Funding for SPR/LTVP+ $101.37 $101.37

GST rate

The course fees payable above are inclusive of 9% GST rate.

Payment option

The payment needs to be made upon the application is submitted.

Allowed payment by

Post-Secondary Education Account (Adhoc withdrawal form);Post-Secondary Education Account (Standing order form);SkillsFuture Credits (SFC);Credit card (e-payment);Debit card (e-payment);PayNow (e-payment)

Refund and withdrawal policy

  • Please note that a 100% refund will be available if the withdrawal request is submitted more than or equal to 14 days before the course start date.
  • Please note that a 50% refund will be available if the withdrawal request is submitted less than 14 days before the course start date.
  • Please note that no refund will be available if the withdrawal request is submitted on or after the course start date.